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Reaching for the stars? Entrepreneurial aspirations and optimal distinctiveness on YouTube
Analyzing how content creators on YouTube learn from past differentiation decisions.
Reaching for the stars? Entrepreneurial aspirations and optimal distinctiveness on YouTube
More than meets the eye? Visual storytelling and optimal distinctiveness of new ventures in online B2C markets
Analyzing how new ventures convey information via product images.
More than meets the eye? Visual storytelling and optimal distinctiveness of new ventures in online B2C markets
Dancing to Multiple Tunes: Establishing Legitimacy with First-Time and Repeat Backers in Crowdfunding Campaigns
Analyzing how campaigns win endorsement from both first-time and repeat backers.
Dancing to Multiple Tunes: Establishing Legitimacy with First-Time and Repeat Backers in Crowdfunding Campaigns
Categorically Right? How Firm-Level Distinctiveness Affects Performance Across Product Categories
Analyzing how the appeal of firm-level distinctiveness for new ventures varies across online consumer product categories.
Categorically Right? How Firm-Level Distinctiveness Affects Performance Across Product Categories
Paying for Legitimacy? The Signalling Effect of Monetary Rewards in Innovation Contests
Experimental studies on how monetary rewards can make innovation contests hosted by firms more legitimate.
Paying for Legitimacy? The Signalling Effect of Monetary Rewards in Innovation Contests
More than words! How narrative anchoring and enrichment help to balance differentiation and conformity of entrepreneurial products
Using natural language processing to analyze the way Indie Game Developers narrate their games to consumers.
More than words! How narrative anchoring and enrichment help to balance differentiation and conformity of entrepreneurial products
All for the Money? The Limits of Monetary Rewards in Innovation Contests with Users
Finding out how extrinsic and intrinsic motives translate into different types of particpation behavior in innovation contests.
All for the Money? The Limits of Monetary Rewards in Innovation Contests with Users
An Upbeat Crowd. Fast In-store Music Alleviates Negative Effects of High Social Density on Customers’ Spending
Field experiment on how music tempo and in-store crowding affects shopping behavior.
An Upbeat Crowd. Fast In-store Music Alleviates Negative Effects of High Social Density on Customers’ Spending
Walking Parallel Paths or Taking the Same Road? The Effect of Collaborative Incentives in Innovation Contests
Lab experiment on how collaboration and competition affect particpants in innovation contests.
Walking Parallel Paths or Taking the Same Road? The Effect of Collaborative Incentives in Innovation Contests